AVANI+ Riverside Bangkok
WHAT DO YOU WANT?
The Avani+ Riverside Bankok is Avani’s flagship hotel situated, believe it or not, on the Chao Phraya river in Bangkok’s Thon Buri district. Built as a business hotel, it’s spectacular rooftop facilities have made it a Mecca for the ultra trendy “ageless millennial”.
Our goal was to produce a promotional film, supported by a series of short edits, that showcased the hotels facilities without being a typical hotel video. A piece brimming with fun, that shows the personality of the hotel and its patrons, leaving the viewer with a lasting smile.
Avani Hotels & Resorts
The concept was to produce an entertaining series of videos showcasing everything a guest would want from their stay, without leaving the hotel.
A theatric shooting and acting style was adopted to help accentuate the characters individuality and to inject as much personality and fun into the piece as possible; to showcase a caricatured version of reality.
When shooting it quickly became apparent how bang on our casting and scenes were when we saw the real-life counterparts to our characters and scenarios being reenacted around us, in eery symmetry.
To maximise exposure a series of short cuts were made in addition to the main film; a 30 second YouTube commercial, 5 x 10 second Instagram edits, a 60s cut and portrait version for display around the hotel.
“We have been so lucky to come across Third Aspect that have been truly amazing! We have found them to be incredibly professional, creative, pragmatic and fun to work with! They are very creative, fast in delivery and so supportive; their work is of an incredibly high standard and speaks for itself. It is a great pleasure to work with them and consider them part of our team.”
AnaMarija – Director of Brand Marketing